How to beat those annoying fake numbers

A woman eating a salad goes to answer her phone and realizes it's a fake number.

Sick of spam calls? Here’s how you can fight them off.

Have you ever answered a call from a number within your area code only for it to end up being a robocall? Do you ever get calls from telemarketers using a phone number only a few digits away from your own? Odds are you have, because these are both examples of one of the most popular techniques call centers and scam artists use to trick you into picking up your phone.

How caller ID spoofing works

Caller ID spoofing is a technique used to manipulate the information displayed on a smartphone’s caller ID system, making it appear as if the call is coming from a different number than the actual source. This is accomplished by using specialized software or services that exploit the vulnerabilities in the telephone network. For example, if a scammer is working from a call center based in another country, they could use a service to have their caller ID display that their number is actually from a victim’s local area, making it far more likely for that victim to answer.

How you can protect yourself

Since caller ID spoofing is such a common problem, there are luckily a few defenses you can easily employ.

Built-in defenses on your smartphone

Since this is such a prevalent issue, both the iOS and Android platforms are doing their best to stay on top of it. If you’re an Apple user, your phone should automatically display that incoming calls are from an “Unknown Caller” when the caller’s number is blocked, and from “Spam Likely” when it’s from a telemarketer. On top of that, iOS  gives you the option to automatically block all incoming calls from unknown numbers directly from the settings app. On the Android side of things, your best course of action is going to be individually blocking unknown numbers as they come in.

Third party apps

There are a lot of options when it comes to caller ID spoofing protection apps, so we’ve picked out three of the most popular ones to help you choose the one that best fits your needs.

Truecaller

Price: Free with a paid ad-free version
Carriers: AT&T, Sprint, T-Mobile, Verizon, StraightTalk
Features: Uses their database and AI to identify spam, fraud, and robocalls

YouMail

Price: Free with a premium version
Carriers: AT&T, Sprint, T-Mobile, Verizon, StraightTalk
Features: Keeps a database of fraudulent numbers

Nomorobo

Price: Completely free for a single line
Carriers: AT&T, Verizon, T-Mobile
Features: Keeps a database of fraudulent numbers

Your carriers

Believe it or not, the cell carries themselves also do a lot of behind the scenes work to provide protection against fake numbers. In the past few years, many of the big telecom companies have implemented the STIR/SHAKEN protocol (short for Secure Telephone Identity Revisited Signature-based Handling of Asserted Information Using toKENs). This new tech can verify and authenticate caller identities through caller ID spoofers.

The only problem is that once something like this starts being widely adopted, perpetrators are usually quick to find a way around it. So while it’s not 100% effective as of now, the technology is improving.

By utilizing a combination of built-in smartphone features, third-party apps, and the efforts of your telecommunications provider, you can empower yourself to better identify and avoid annoying fake numbers. And in the meantime? Let them leave a voicemail. If it’s something important (and real), they’ll let you know.

Clare Stouffer
Clare Stouffer is a social media marketing manager for Norton. She has a passion for breaking down complex topics into accessible, educational content.

Editors’  note: Our articles offer educational information and are written to raise awareness about important topics in Cyber Safety. Norton products and services may not protect against every type of threat, fraud, or crime we write about. For more details about how we research, write, and review our articles, see our Editorial Policy.


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